🎯 Philosophy & Core Approach
🎩 Granola
🎯 Core Philosophy
"Human control with AI enhancement - you lead, AI follows and amplifies your insights"
Key Approach:
- • Human-initiated note capture during meetings
- • AI enhances and expands on your notes
- • Executive-focused workflow design
- • Quality over quantity approach
- • Selective, strategic documentation
Perfect For:
- • Executives and senior leaders
- • High-stakes strategic meetings
- • Consultants needing precision
- • Users who want capture control
🤖 Supernormal
🎯 Core Philosophy
"Complete automation - let AI handle all note-taking so you can focus entirely on conversations"
Key Approach:
- • Bot-free meeting capture (no visible AI assistant)
- • Fully automated transcription and summaries
- • Template-driven output formatting
- • Cross-functional team collaboration
- • Multi-language support (60+ languages)
Perfect For:
- • Teams wanting zero manual work
- • Cross-functional meeting types
- • Organizations needing consistency
- • Global teams with language diversity
🔑 Key Insight
This is control vs automation. Granola maximizes quality through human-guided AI enhancement, while Supernormal maximizes efficiency through full automation. Your choice depends on whether you value precise control or effortless capture.
💰 Pricing & Value Analysis
🎩 Granola Pricing
Free Plan
$0/month
- • Limited monthly usage
- • Basic human-led capture
- • AI note enhancement
- • English only
Paid Plans ⭐
$10/month
- • Increased usage limits
- • Advanced AI enhancement
- • Premium templates
- • Priority support
Enterprise
Custom
- • Team collaboration features
- • Advanced integrations
- • Custom workflows
- • Dedicated support
💡 Cost Per Minute
~$0.05/min - premium pricing for executive-focused features
💸 Supernormal Pricing
Starter Plan (Free)
$0/month
- • 20 meetings/month
- • Basic transcription
- • Meeting summaries
- • Action items
Pro Plan ⭐
$18/month
- • 1,000 minutes/month
- • All platforms (Zoom, Teams, Meet)
- • Custom templates
- • CRM integrations
Business Plan
$28/user/month
- • Everything in Pro
- • Team collaboration
- • Advanced controls
- • Admin dashboard
💡 Cost Per Minute
~$0.018/min - excellent value for automated capture
💰 Value Comparison Scenarios
Individual Executive
$10/month (selective usage)
$18/month (1,000 min)
Winner: Granola (lower cost, executive focus)
Small Team (5 people)
~$10 × 5 = $50/month
$28 × 5 = $140/month
Winner: Granola (significant savings)
Heavy Usage Teams
Custom enterprise pricing
$28 per user/month
Winner: Depends on usage patterns
🔍 Feature Comparison Matrix
| Feature Category | Granola | Supernormal | Better For |
|---|---|---|---|
| Control Level | ✅ Full human control | ⚠️ Template-based | Granola |
| Automation Level | ⚠️ Human-initiated | ✅ Fully automated | Supernormal |
| Target User | ✅ Executive focused | ✅ All team types | Use case dependent |
| Language Support | ❌ English focus | ✅ 60+ languages | Supernormal |
| Setup Complexity | ✅ Quick setup | ✅ 5 minutes | Tie |
| Team Collaboration | ⚠️ Limited (enterprise) | ✅ Built-in sharing | Supernormal |
| Meeting Types | ⚠️ Executive/strategic focus | ✅ All meeting types | Supernormal |
| Note Quality Control | ✅ Human-guided | ⚠️ AI-determined | Granola |
| Cost Efficiency | ✅ Lower pricing | ⚠️ Higher per user | Granola |
| Integration Ecosystem | ⚠️ Basic integrations | ✅ Wide integrations | Supernormal |
🎩 Granola Wins At:
- ✅ Human control:You decide what gets captured and how
- ✅ Cost efficiency:Lower pricing for individual users
- ✅ Quality precision:Human-guided AI enhancement ensures accuracy
- ✅ Executive workflow:Designed specifically for senior leaders
- ✅ Strategic meetings:Optimized for high-stakes discussions
- ✅ Selective capture:Only capture what matters most
🤖 Supernormal Wins At:
- ✅ Complete automation:Zero manual work required during meetings
- ✅ Global reach:60+ languages for international teams
- ✅ Team scalability:Built for cross-functional collaboration
- ✅ Meeting variety:Works for any meeting type or purpose
- ✅ Integration breadth:Connects with major CRMs and tools
- ✅ Volume handling:Better for high-frequency meetings
🎯 Use Case Analysis
Choose Granola If You Need:
🎩 Executive Control
- • Precise control over what gets captured
- • High-stakes strategic meetings
- • Confidential board discussions
- • Quality over quantity approach
💰 Cost-Conscious Teams
- • Budget-friendly pricing at $10/month
- • Lower per-user costs for small teams
- • Selective usage for cost control
- • Premium features without premium pricing
🏢 Premium Workflow
- • C-suite and senior leadership
- • Management consulting
- • Strategic planning sessions
- • Client advisory meetings
💡 Perfect For:
Executives and consultants who want "quality control with AI enhancement" at an affordable price point
Choose Supernormal If You Need:
🤖 Maximum Automation
- • Zero manual effort during meetings
- • Consistent output across all meetings
- • High meeting volume (20+ meetings/week)
- • Cross-functional team coordination
🌍 Global Team Support
- • Multi-language meeting needs
- • International client discussions
- • Distributed workforce coordination
- • Cultural diversity accommodation
💼 Broad Meeting Coverage
- • All-hands meetings
- • Client presentations
- • Project status updates
- • Training and onboarding sessions
💡 Perfect For:
Teams that want to "set it and forget it" - complete meeting documentation without any manual work
📊 Performance & ROI Comparison
🎩 Granola ROI
Quality Benefits
- • Higher quality strategic notes
- • Reduced misunderstandings
- • Better decision documentation
- • Executive time optimization
Cost Benefits
- • Lower subscription costs ($10 vs $18)
- • Selective usage saves money
- • Better value for executives
- • Reduced training overhead
ROI: 600-1000% for strategic/executive meetings
🚀 Supernormal ROI
Time Savings
- • 100% elimination of manual note-taking
- • 90% reduction in post-meeting work
- • 15+ hours saved per person/month
- • Instant summary distribution
Team Efficiency
- • Consistent meeting documentation
- • Better follow-through on action items
- • Improved knowledge sharing
- • Reduced meeting fatigue
ROI: 1,500%+ for teams with 10+ weekly meetings
⚖️ Decision Guide
Choose Granola If:
- • Executive/C-suite user
- • Strategic meeting focus
- • Budget-conscious (lower cost)
- • Want human control
Choose Supernormal If:
- • High meeting volume (15+ weekly)
- • Cross-functional teams
- • Global/multilingual needs
- • Want complete automation
Consider Both If:
Large organization with both executive strategic meetings (Granola) and operational team meetings (Supernormal)
